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SEBA Class 7 Social Science Chapter 24 Democracy and Mass Media
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Democracy and Mass Media
| Part – 3: Political and Economics |
| Exercise |
1. Write short answer:
(a) What is publicity?
Ans: The process of circulation of information, news, notices, orders and advice from person to person and place to place is called publicity.
(b) What are the different means of publicity?
Ans: Newspapers, books, magazines, radio, television, mobile phone, computer, internet, drama, street play, songs and poems are the different means of publicity.
(c) Give examples of mass media.
Ans: Newspapers, radio, television, cinema, drama, street play, puppet show, songs and poems are examples of mass media.
(d) Name two types of ancient media?
Ans: Drums and pigeons were two types of ancient media used to spread information.
(e) Who invented the printing press and when?
Ans: The printing press was invented by Zohan Gutenberg of Germany in the 16th century.
2. Write answers:
(a) What are the different types of media? How media help the people?
Ans: The means through which the information, news and views are spread among all sections of people is called media.
There are different types of media some of them are:
(i) Print media: Zohan Gutenberg of Germany invented the printing press in the 16th century. Thus we get printed magazines and paper etc. This type of media is called Letter Print Media. At present, there are as many as 62 thousand newspapers and magazines in India.
(ii) Mass Media: Some of the publicity media have a wide range of coverage. Such a media can spread news and information among a greater number of people in a relatively less time. Such media sensitise the people by generating awareness and rising curiosity and anxiety. These are called mass media.
(iii) Electronic media: All of you enjoy watching television, talking on mobile phones and listening to news and other programmes on radio. Television, telephone and mobile phone are all active means of communication. Such media are called Electronic Media.
As a result people have acquired much knowledge about the socio- economic and cultural aspects of our life. Moreover the media has given us ample scope for discussion and practice of art and literature besides providing opportunity for the growth and development of intellect.
(b) How does the media influence in empowering democracy?
Ans: Media plays a vital role in democracy by spreading public opinion and awareness. It acts as a bridge between the government and the people. Through media, people can know government policies, express opinions, criticize wrong actions and participate actively in democratic processes.
3. Fill in the blanks:
(a) All items involved in the process _________ called media.
Ans: In communication.
(b) One of the powerful media is __________.
Ans: Television.
(c) _________ is the inventor of printing press.
Ans: Johannes Gutenberg.
(d) Computer is called __________ in Assamese.
Ans: Parikolon Yantra.
(e) _________ is the media of government and the people in democracy.
Ans: The press.
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